How do you design interfaces for people who cannot read? How do you advertise a new product to someone that never leaves their rural farm? How do you conduct a user interview about a sensitive topic if you’re surrounded by 20 curious kids? Cara Kleid is a UX designer and researcher who will be giving a talk about her experience living and working in Uganda where she helped create and launch mobile financial products and services to meet the needs of the rural poor.
Cara Lynn Kleid is a Principal UX Designer and design team leader at Bill and Melinda Gates Foundation focused on building organizational design maturity while leading the user experience of the Gates Foundation’s technology platform. Prior to the Gates Foundation, she worked at MAYA Design as well as startups in Seattle, WA, and in Kampala, Uganda where she led work to research, design, and launch mobile financial services for the rural poor. She am a passionate workshop facilitator who strives to foster an inclusive and expansive innovation environment for all participants.